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Frequently Asked Questions What is eCustomer? eCustomer is a software product that gives your suppliers, trading partners, and customers access to their commodity and sales inventory data via your web site. Since eCustomer has built in several powerful sorting and management tools, your customers can get the information they want, when they want it, and in a format they can use. Why is it important to offer eCustomer to my customers? eCustomer supports several key requirements for building and enhancing customer loyalty. First, eCustomer is a seamless environment for the delivery of meaningful, accurate, and concise information. Secondly, eCustomer provides a secure, efficient, and cost-effective way for customers to access their data via your web site. Third, eCustomer helps you build your brand awareness and enhance your profitability. Which customers are most likely to utilize the benefits of eCustomer? Ten to twenty percent of most companies' customers will begin using eCustomer immediately, with an expected usage rate approaching 50 - 80% by 2005. More importantly, customers that are most inclined to use eCustomer tend to be your most profitable ones. If I install eCustomer, will in-person interaction with my customers decline? Not necessarily. Studies reveal that where eCustomer is installed, the amount of in-person interaction remains mostly unchanged. However, the type of in-person interaction becomes more rewarding. Rather than facilitating questions regarding account status, communication becomes focused on new business solutions and marketing strategies. Overall interaction with customers increases significantly due to online interaction where your brand and image is continually strengthened. Is the information displayed through eCustomer secure? Yes. eCustomer has numerous security features incorporated into its design. These features ensure your customers that their data is safe and only they will be able to access it. How will my customers login to eCustomer? Your customers (producers, suppliers, and customers) will have the ability to login through their Internet provider to your web site. Who will set up the user name and password for my customers? You will have the ability to create user IDs for your customers and your customers will have the ability to create their own passwords. You and your staff will maintain this. Can my customers change any information with e-Customer? No, eCustomer is a view-only browser, which will give them the ability to print any of their information. They will have the ability to email you with any questions but will not have the ability to change any information through the browser. Can my customers print reports of their transactions? Yes, your customers will have the ability to print their account information to their personal printer. Who do I contact to get more information on this product? Contact 1stAg at 888.507.9921 or email eCustomer@1stAg.com